5 year manufacturer warranty
Further details can be found on our delivery information page.
Would you like our experts to install your new TV? To find out more about this service click here.,
Would you like our delivery team to take away and recycle your old appliance when we deliver your new one?
Need help or technical advice on a product or service? Get in touch, we’re always happy to help.
Call us on : 01603 599 599
- TRILUMINOS PRO combines with the X1 processor for stunning detail and glorious colours
- X-balanced speakers combine with Dolby Vision/Atmos for a cinematic viewing experience
- Motionflow XR technology keeps movement smooth and clear
- Google TV: more apps than any other Smart TV platform
- This 50-inch model has a single wide position stand
4K HDR processor X1™
Our powerful processor uses advanced algorithms to cut noise and boost detail. With an even clearer 4K1 signal, everything you watch is closer to 4K resolution, full of life-like colour and contrast.
Our TVs with a wide colour gamut and unique TRILUMINOS PRO™ algorithm can detect colour from saturation, hue and brightness to reproduce natural shades in every detail. You’ll enjoy colours that are closer to those seen in the real world.
Object-based HDR Remaster
With Object-based HDR Remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.
4K X-Reality™ PRO
See glorious 4K pictures, rich with real-world detail and texture, exclusively powered by our 4K HDR processor X1™. Images filmed in 2K and even Full HD are upscaled close to 4K resolution by 4K X-Reality™ PRO using a unique 4K database.
Enjoy smooth and sharp details even in fast-moving sequences with Motionflow™ XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.
Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound.
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you have.
Find your favourite content faster than ever using the power of your voice. With Voice Search, there’s no more complicated navigation or tiresome typing – you just have to ask.
Your TV is more helpful than ever. Use your voice to find movies, stream apps, play music, and control the TV. Ask Google to find a specific title, search by genre, or get personalized recommendations by saying, “what should I watch?” Even get answers like sports scores, control smart home devices, and more. Talk to Google to get started.
Works with Ok Google
Connect to a Google Assistant-enabled device for hands-free control of your Sony TV. You can find and cast your favourite videos to your Sony TV, all with just your voice. Just start with, “Ok Google.”
Works with Apple AirPlay / Apple HomeKit8
With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.
Chromecast lets you cast your favourite videos, games and apps from your mobile device, in full quality, to your Chromecast built-in TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.
All your connected devices can be controlled with our smart commander. One button access to video on-demand services brings shows and movies into your room in seconds.
With YouView built-in, you can scroll back up to seven days to watch shows from BBC iPlayer, ITV Hub, All 4, Channel 5 and Pop Fun. You can also access an extensive library of on-demand content. Simply connect your BRAVIA™ to an aerial and broadband connection to get started with YouView.
2-way multi-position stand
A versatile 2-way stand gives you the choice of a standard-setting that focuses you on the picture or a narrow setting for smaller shelves.
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view.
Dolby Vision® and Dolby Atmos®
Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound.
Brand Name Sony
DLNA Certified Yes
Weight (Approximate) 12.9 kg
Screen Technology HDR LED
Standard Refresh Rate 50Hz
Manufacturer Sony Corporation
Features TRILUMINOS PRO combines with the X1 processor for stunning detail and glorious colours
The X-balanced speakers combine with Dolby Vision/Atmos for a cinematic viewing experience
Our class-leading Motionflow XR technology keeps movement smooth and clear on your Sony TV
More apps than any other smart TV platform: there's something for everyone on Google TV
Height 71.8 cm
Width 112.6 cm
Depth 28.6 cm
Product Type HDR Google TV
Screen Size 50"
Maximum Resolution 3840 x 2160
Smart TV Yes
Operating System Android
Backlight Technology LED
Digital Tuner Yes
Number of HDMI Ports 4
Number of USB Ports 2
VESA Mount Compatible Yes - mount must be purchased separately
Shipping Height 78.2 cm
Shipping Width 122.6 cm
Shipping Depth 14.1 cm
Streaming services & apps supported BBC iPlayer
Energy Efficiency Class G
Aspect Ratio 16:09
PC Streaming Yes
We offer FREE delivery on orders over £100. Deliveries of small items are made by courier and are the next working day after dispatch.
Large appliances are delivered by our own delivery teams, installation services can also be selected during the checkout process. Unfortunately, we are not able to deliver some large appliances outside of Norfolk and North Suffolk at the moment; you will be informed of this during the order process if you enter a postcode outside of our delivery zone.
Some manufacturers offer direct delivery of large appliances; you will be informed if this is available during the order process.
We aim to dispatch within 2 workings days of the order being placed. You will receive an email confirming your delivery date.Delivery Information ›
We offer installation services on large home appliances, you can select additional services at checkout.
We offer the following installation services:
Televisions & Associated Devices - from £45.00
Washing Machines - from £25.00
Washer Dryers - from £25.00
Tumble Dryers - from £10.00
Dishwashers - from £25.00
Refrigeration - from £10.00
Ovens & Cookers - from £60.00
All installations are carried out by our own experienced engineers. Our installation services are only available in Norfolk and North Suffolk, you will be asked for your postcode during the checkout process to see if these services are available to you.
Upon receipt of your order, we will call you to arrange a convenient time for your delivery and installation to take place.
For full details follow the link below.Home Appliance Installation ›